Net Promoted Score (NPS)

NPS is a metric that assesses customer satisfaction from asking customers how likely they are to recommend a product to others on a scale of 0-10. Promoters give a score of 9-10, Passives 7-8, and Detractors 0-6.

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Recommended benchmark:

Good = 20-30

Great = 30-70

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NPS = Percentage of Promoters - Percentage of Detractors